Achieve profits based on correct and reliable data
According to various sources, between 40 and even 80% of Google Analytics accounts contain errors. Irregularities in the settings mean, in practice, the collection of incorrect data, which in turn translates into poor business decisions.
We implement and optimise both analytics tools like Google Analytics and tracking codes: Google Ads, Facebook Pixel or Google Optimize codes
What are the benefits of implementing analytics tools?
Contact us - we will present you with solutions tailored to the needs of your business.
Only accurate, high-quality data provides a solid foundation for the thoughtful management of marketing budgets and the dynamic development of your business.
Knowing and understanding the nature of your business and the priority of your campaigns, we create a Google Analytics implementation plan from the ground up that will translate into your bottom line.
We will determine the implementation level of the tool: basic or advanced in - Analytics 360, which is designed for the most demanding users. Each implementation, regardless of its type, will be fully customised to the specifics of the website or application you want to monitor. We develop the architecture of your Analytics account, taking into account, among other things, different levels of access depending on the type of user.
After implementation, we will check that the tool is working properly and collecting the right data.
We will also take care of configuring the settings correctly so that you can use Google's advanced Analytics features to your advantage on a daily basis.
We will optimise your metrics and reports and give you insight into custom features that will allow you to continuously monitor your progress against Key Performance Indicators (KPIs).
Valuable, reliable data and its correct interpretation will enable you to make the right decisions in terms of managing advertising budgets and optimising campaigns and landing pages.
We will show you how to multiply your profits and make savings with Google Analytics data.
Try us out!
In paid campaigns, the most important thing is the constant monitoring and control of tags - analytical or marketing tags. This process is greatly facilitated by Google Tag Manage, a tool that allows you to create and manage tags from both Google (Analytics, Ads, Optimize) and other companies (e.g. Facebook Pixel) from a single account. Thanks to this tool, you can track every user interaction with your landing page.
If the Google Tag Manager is missing in the HTML code of your landing page, we will implement it for you or create a detailed step-by-step guide for your IT department on how to implement the Google Tag Manager according to the current Google and Facebook guidelines.
Implementation of web analytics with Google Tag Manager:
1.
programming effort to a necessary minimum,
2.
efficient diagnosis and repair of errors that affect campaign results,
3.
configuration of settings - adding and removing tags or codes
4.
campaign costs - fewer people involved, faster implementations.
How do you use Google Tag Manager to reduce the cost of your marketing efforts and maximise ROI?
Let’s talk about it!
Analytics tools are not only Google Analytics. With Google Tag Manager, we will also implement other solutions on your website, e.g. Google Search Console to support search engine optimisation.
Why Google Search Console?
1.
the adaptation of the website to mobile devices,
2.
advanced results (metadata),
3.
pages in Google, thanks to the possibility of uploading their maps,
4.
Only GSC collects data on search queries that lead users to your target website, as well as on which positions in the search results certain sub-pages are displayed.
Would you like to know which search terms bring the most valuable traffic to your website?
We will find them for you. Leave us a message!
Properly implementing and configuring Google Analytics, Google Tag Manager and Google Search Console is the first step on the path to discovering valuable data from your website.
The next step is to train you and show you how to use the functionalities of each solution - interpret deep analytics, combine data from different sources. This is the only effective way to turn knowledge into measurable results.
90% of success in web analytics depends on people, not tools. By working with us, you will get a unique know-how, thanks to which you will be able to manage your marketing activities smoothly even when your website will change.
Collect reliable data about your website, your users and your marketing activities. Reduce campaign costs, increase ROI and multiply actual profits.
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Comprehensive implementation and correct configuration of Google analytics tools - Google - Analytics, Tag Manager, Google Search Console – depending on the individual needs of your company.
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SEO is bad, dead, does not bring results, does not apply to my website - there are as many opinions on this subject as there are people who speak them. How is it really? Are the marketing activities within SEO really so bad and at Google's sight?
All activities carried out by the SEO Agency should be reported. As a customer, you have the right to have free access to all information regarding the optimisation of your website. How can you monitor your progress yourself?
Google uses an arsenal of preventative measures against dishonest positioners. The most serious weapons are Google penalties: algorithms, bans, filters, even the SQT (SearchQuality Team) responsible for the quality of search results.
