CASE STUDY
STIGA
We've been serving the Stig brand for years. The Polish branch of this global company carries out integrated image and sales campaigns with us, entrusting us with most of the marketing activities.
Tools
- Social media (facebook, youtube)
- Saws sales campaign
- Google AdWords and Fb Ads
Stiga.pl
The challenge
- The uniqueness of the campaign lies in the combination of online and offline sales targets with extensive reach activities.
The solution
- Audit and WWW optimization recommendations,
- Brand communication strategy on the Internet,Strategia
- Sales strategy on the Internet,
- Full creative and graphic support, including the production of commercials for the campaign,
- Configuration and optimization of a multi-channel advertising campaign divided into image and sales targets,
- Social media support and brand newsletter,
- Implementation and maintenance of a blog on gardening,
- In the winter campaign we successfully introduced meteotargeting.
Results
- Campaign as the most effective online sales channel,
- Increase of the conversion rate in the online store,
- Increase in the number of searches for regional dealerships of the brand,
- Increase in sales (as a result of the conducted activities, the stocks of many brand products were exhausted).
