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Privacy policy

§1 General Provisions

  1. This Privacy Policy contains information on the principles of collecting and processing personal data of users using the website available at: https://feb.net.pl/ (hereinafter referred to as the “Service”), including information on the purposes, legal bases for processing personal data, rights of Users, as well as data recipients.
  2. The controller of Users’ personal data is Fabryka e-biznesu Sp. z o. o. with its registered office in Rzeszów, ul. Trembeckiego 11A, 35-234 Rzeszów, KRS: 0000313751 (hereinafter referred to as the “Controller” or “We”). This means that Fabryka e-biznesu Sp. z o. o. determines the purposes and methods of processing Users’ personal data.
  3. The protection of Users’ privacy is of great importance to us, therefore Fabryka e-biznesu Sp. z o. o. limits the use and collection of information about Users of the Service to the level necessary to provide Users with services at the highest level.
  4. Before using the Service, the User should read the provisions of this Policy.

 

§2 GLOSSARY OF TERMS

  1. For the purposes of this Privacy Policy, the following meanings of the terms below are adopted:
  1. Controller – Fabryka e-biznesu Sp. z o. o. with its registered office in Rzeszów, ul. Trembeckiego 11A, 35-234 Rzeszów (also referred to as the “Company” or “We”).
  2. Personal data – any information related to a user of the Service that identifies them personally, either independently or in combination with other provided information, e.g. an email address.
  3. Newsletter or Newsletter service – a free service provided electronically, consisting in sending emails to the address provided by the User, through which the Controller sends educational content and informs about events, services, products and other elements relevant from the Controller’s perspective and/or for the purpose of direct marketing.
  4. Telecommunications Law – the Act of 16 July 2004 – Telecommunications Law.
  5. GDPR – Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data.
  6. Service – the website operated by the Controller at: https://feb.net.pl/.
  7. Electronic Services Act – the Act of 18 July 2002 on the provision of services by electronic means.
  8. User – any natural person visiting the Service and using it.

 

§ 3 CONTACT WITH THE CONTROLLER

In all matters related to personal data protection, including exercising rights under the GDPR, you may contact the Controller as follows:

  1. in writing at: ul. Trembeckiego 11A, 35-234 Rzeszów;
  2. by email at: iod@feb.net.pl
  3. by phone at: +48 17 852 92 46.

 

§ 4 SOURCE OF USER DATA

In most cases, the User provides their data directly to the Controller, including when: placing an order for an SEO audit, subscribing to the Newsletter, contacting the Controller via available communication channels, following the Controller’s social media profiles, or interacting with content published by the Controller.

The Controller may also obtain personal data from other authorized persons (representatives, proxies), provided they have appropriate authorization. The scope of data depends on the services and functionalities used by the User and is described in § 5 and within the Service.

Additionally, some information may be collected automatically via analytical tools or tracking technologies used by the Controller, such as Google Analytics or Meta Pixel.

 

§ 5 PURPOSES, LEGAL BASES AND DATA RETENTION PERIODS

  1. HANDLING CORRESPONDENCE

When contacting the Controller via form, email, mail or phone, you provide personal data necessary to respond, such as email, phone number, and message content.

The legal basis is Article 6(1)(f) GDPR (legitimate interest) in connection with your consent under telecommunications regulations. Data is processed as long as necessary to handle the inquiry.

Providing data is voluntary but necessary to process your request.

 

  1. Service agreement

Personal data is processed to enable placing orders and performing contracts.

The legal bases include:
– Article 6(1)(b) GDPR – contract performance,
– Article 6(1)(c) GDPR – legal obligations (accounting, taxes),
– Article 6(1)(f) GDPR – legitimate interest (claims),
– Article 6(1)(a) GDPR – consent for marketing.

Data is stored for contract duration, limitation periods (generally 3 or 6 years), and tax obligations (5 years).

Providing data is required to conclude the contract.

  1. MARKETING ACTIVITIES

The Controller may process data for marketing based on consent or legitimate interest, including behavioral advertising using cookies and tools such as Meta Pixel, Google Ads, Bing Ads, LinkedIn Ads, SALESmanago.

Marketing includes:

  • contextual advertising;
  • behavioral advertising;
  • direct contact via email, SMS, phone, push notifications.

More details: https://feb.net.pl/polityka-cookies

 

  1. NEWSLETTER

The User provides email, phone and name. Subscription requires confirmation (double opt-in).

Newsletter is sent via external systems (SalesManago, GetResponse).

Legal basis: consent (Art. 6(1)(a) GDPR).

Users can unsubscribe at any time via link or email.

 

  1. ANALYTICAL AND STATISTICAL ACTIVITIES

The Controller analyzes user behavior using cookies and tools like Google Analytics, HotJar, Facebook Pixel, Clarity.

Data may include IP, browser, time, pages visited.

Processing depends on user consent.

 

  1. SERVER LOGS

Server logs include IP, time, browser, OS.

Legal basis: legitimate interest (Art. 6(1)(f) GDPR).

 

§ 6 SOCIAL MEDIA PROFILES

The Controller operates profiles on Facebook and LinkedIn.

Joint controllership may occur under Art. 26 GDPR for statistics.

Users’ data is processed according to platform policies:

Data is used for communication, marketing and community building.

 

§ 7 DATA RECIPIENTS

  1. Data may be shared with external providers such as hosting, accounting, legal, IT, marketing tools, newsletter providers, social platforms.
  2. Data may be disclosed to authorities if required by law.
  3. The Controller ensures high data protection standards.

 

§ 8 TRANSFER OF DATA TO THIRD COUNTRIES

  1. Data may be transferred outside the EEA (e.g. USA).
  2. Recipients include Meta, Google, Microsoft, Heap, LinkedIn.
  3. Transfers are based on adequacy decisions or safeguards (e.g. SCCs).
  4. User may obtain a copy of transferred data.

 

§ 9 USER RIGHTS

Users have the right to:
– access data,
– rectify data,
– erase data,
– restrict processing,
– object,
– data portability,
– withdraw consent,
– lodge complaint with supervisory authority.

 

§ 10 AUTOMATED DECISION-MAKING AND PROFILING

Users are profiled for advertising purposes using behavioral data.

No legal effects occur; only personalized marketing.

 

§ 11 REDIRECTIONS

The Service contains links to external websites. Data processing on those sites follows their policies.

 

§ 12 SECURITY

  1. The Controller applies technical and organizational measures (SSL, access control, updates).
  2. Partners must ensure adequate data protection.

 

§ 13 FINAL PROVISIONS

  1. The Policy may change due to legal or technological developments.
  2. Changes are effective upon publication.